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In today’s world, the rapid pace of technology evolution is influencing user expectations as more and more of what is consumed each day involves AI-generated content or immersive media forms. Both businesses and creators must find creative ways to take advantage of these new technologies as they enter the world of the metaverse. However, in this new frontier, it is important to tread carefully to avoid stepping on any digital toes and to stay on the correct side of relevant intellectual property law.
Our New York City AI, digital content, and metaverse lawyer is actively working on cutting-edge questions related to these new technologies, such as Artificial Intelligence (AI) and copyright, Intelectual Property (IP) ownership in user-generated or collaborative digital environments, legal issues related to virtual assets, and digital privacy concerns. These complex issues require dedicated expertise in the subject matter and the determination to forge new ground in a rapidly evolving legal landscape. Rodriques Law, PLLC helps you navigate this new digital era—safeguarding your creative rights and ensuring your ventures remain legally sound.
One of the most pressing issues affecting today’s legal landscape is how to explore the use of AI-assisted and AI-generated work while respecting and safeguarding intellectual property. Our AI and digital content attorney in New York City stays abreast of emerging copyright law cases and U.S. policy changes so we can advise you regarding copyright eligibility for works created or partially created by AI while also helping protect copyrighted work and derivative works from being exploited by other AI users. AI-generated works are currently not copyrightable unless a human’s input is significant. An attorney who specializes in this content area can also review and draft content licensing agreements involving AI-generated media and other digital content, such as NFTs and virtual assets like cryptocurrencies, to protect you from unforeseen online pitfalls. We also ensure that your agreements are compliant with applicable guild and union collective bargaining agreements. For example, both the SAG-AFTRA and WGA rules emphasize the need for consent, compensation, posthumous rights, and usage restrictions in contracts as AI reshapes the entertainment landscape. We help our clients navigate the issues concerning digital identity rights and AI performance replication, directly applicable to VR/AR and the metaverse, where digital doubles and avatars are increasingly prevalent.
Entertainment companies and other content creators who want to stay on the cutting edge of possibility are rapidly moving into the metaverse, which is generally understood to refer to a virtual world where users interact through avatars. The metaverse has opened up all kinds of new ways for people all over the world to connect by playing games, listening to music, collaborating artistically, forming social bonds, and even doing business together. In this intensely creative and collaborative environment, important questions concerning IP ownership can arise. Companies with valuable trademarks and brand identities must vigilantly police their marks in these new environments to prevent dilution or confusion.
A New York metaverse lawyer could also help businesses structure partnerships to take advantage of metaverse-based platforms and payment systems. This can be especially important when unique forms of payment are involved, like tokens or cryptocurrencies, or when the assets involved are completely digital, like NFTs.
Finally, a lawyer specializing in digital content could assist clients with digital privacy, data security, and online identity concerns, which are expected to become even more critical as more content and interactions move into metaverse environments, such as virtual or augmented reality spaces. Taking adequate precautions can prevent embarrassing data breaches while helping to ensure that online communications and transactions remain secure, especially since U.S. federal privacy laws do not yet specifically address metaverse-related data security.
The metaverse opens up whole new worlds of content creation and connection opportunities. Whether you are a content creator, entertainment company, or technology business, you need a legal advisor who has the right experience in entertainment, technology, and intellectual property law.
With new technologies constantly emerging, it is important to have a legal team with a forward-thinking approach to stay ahead of emerging technologies involving AI and the metaverse. Contact a New York City AI, digital content, and metaverse lawyer to make sure your legal foundation is secure.